Better blueberries begin with better genetics.

Rose Steele Blueberries develops high-performance cultivars for growers who need reliable yield, resilient plants, and fruit that holds its quality from field to packout.

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THE ROSE STEELE APPROACH

Two distinctive cultivars. One grower-first standard.

Blue Steele and Sweet Payback are being trialed across U.S. blueberry growing regions, beginning with strong results in North Carolina.

US PATENT #36263

Blue Steele

Late bloom. Early-to-mid harvest. Built for firm fruit and fully machine harvestable performance.

US PATENT #36262

Sweet Payback

Very good flavor, high aroma, and strong freeze recovery in a vigorous Southern Highbush.

GROWER REFERENCE

See the key differences before you plant.

Our comparison guide puts chill hours, yield potential, machine harvestability, flowering overlap, and fruit quality side by side.

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